At all Lulu Hypermarkets near you and alike, FilMe cards are present at each cashier where you would buy movies like the olden times of DVD. Pick the movie that you like from the available collection and simply pay at the cashier. FilMe should be seen as contactless high-tech DVD. You can play it on your smartphone immediately and/or pair it to the TV for family viewing. They are priced to sell at less than AED 5. Instore.